0 of 5 Questions completed
You have already completed the quiz before. Hence you can not start it again.
Quiz is loading…
You must sign in or sign up to start the quiz.
You must first complete the following:
0 of 5 Questions answered correctly
Time has elapsed
You have reached 0 of 0 point(s), (0)
Earned Point(s): 0 of 0, (0)
0 Essay(s) Pending (Possible Point(s): 0)
Passing score is 80%+
Congratulations you have passed!
Which of these marketing messages tends to resonate with Chinese consumers?
Chinese consumers buying western goods & services have mostly satisfied their physical needs, but are busy & want to show their status & individuality.
When producing marketing text for the Chinese market, you should _______________
Language & marketing messages should be changed and adapted to the Chinese consumer.
Paid advertising in China is:
Chinese people do a lot of research & value recommendations.
Key Opinion Leaders (KOL) in China ___________________
Key Opinion Leaders are very popular in China.
Seasonal promotion opportunities are the same in China.
There are more seasonal promotion opportunities in China as they celebrate their own as well as western festivals & holidays.